Are We Entering a Post-Social-Media Era?
Social media has dominated the digital landscape for over a decade, shaping how we communicate, consume news, and engage with brands. But recent trends suggest we may be moving toward…
AI Influencers Are Taking Over Social Media — What Does It Mean for Real Creators?
Lil Miquela has 2.6 million Instagram followers. She models for Prada and Calvin Klein, appears in music videos, and promotes luxury brands to millions. There's just one detail that sets…
How a TikTok Trend Turned into a Global Movement: A Blueprint for Business Growth
Introduction In August 2024, makeup artist Jools Lebron posted a simple video to TikTok describing her workplace-appropriate makeup and clothing style as "very demure, very mindful." Within days, that single…
The True Cost of Going Viral: Stories Behind the Fame
In the digital age, going viral represents the ultimate fantasy for businesses and individuals alike. A single post, video, or tweet that reaches millions promises instant recognition, explosive growth, and…
How the Social Media Outage of 2025 Taught Us About Digital Dependence
Introduction: When the Digital World Went Dark In 2025, the digital landscape experienced a series of unprecedented disruptions that sent shockwaves through the business community. From Meta's platforms going dark…